- Which companies visited, when a confident match is available?
- What pages were they interested in?
- Did they come back?
Website Visitor Intelligence
Website Visitor Identification
See Who’s Visiting Your Website
Identify companies visiting your website, see what they’re interested in, and turn anonymous traffic into sales opportunities.
Free visitor trackingNo credit card required30-day visitor history
Your Website Traffic Is Trying to Tell You Something
Conventional analytics tell you how many visitors arrived. Company-level visitor intelligence helps you understand which businesses showed interest, what they explored and whether they returned. Lead Assist then helps you decide whether they fit your market and who to contact.
- Could this company be a potential customer?
- How well does it match your Persona?
- Who should you contact through Lead Assist?
How It Works
Add the existing Lead Widget to your website. It collects anonymous visitor, session and page-view activity alongside your widget tools.
Learn About Lead WidgetExplore visits, pages, repeat activity, traffic sources and intent. Once company identification is enabled, confident business matches appear together in a rolling 30-day report. Unmatched traffic stays anonymous.
With Lead Assist Premium, select one or more identified companies, choose an existing Persona and create a Prospect Generator batch. Start from the known companies instead of searching for them again.
Lead Assist evaluates Persona fit, researches decision-makers, enriches available contact information and calculates Fit Score. Review prospects and personalized messages before approved, paced email outreach.
Learn About Lead AssistKnow Who’s Showing Interest Before They Contact You
One company can represent several anonymous browsers and sessions. See repeat visits, pages viewed, first and last activity, traffic source and a separate Visitor Intent score.
| Company | Location | Visits | Pages | Last visit | Traffic source | Intent |
|---|---|---|---|---|---|---|
| Northstar Insurance (Sample) | Toronto, ON | 4 | 12 | 18 min ago | Google / organic | 100 — Hot |
| Cedar Creative (Sample) | Vancouver, BC | 2 | 6 | 3 hr ago | LinkedIn / social | 45 — Interested |
| Prairie Financial (Sample) | Calgary, AB | 1 | 2 | 1 day ago | Direct / unknown | 0 — Browsing |
Illustrative excerpt from the finished report’s fictional preview data. These are not real visitors or customer results. Scroll the table horizontally on mobile.
Open the interactive sample report in Lead Widget
Open a company for recent sessions, landing pages, page titles, referrers and UTM attribution where available. Multiple browsers and repeat sessions contribute to the same company view.
Visitor Intent measures interest from activity on a 0–100 scale: Browsing, Interested, High Intent or Hot. Lead Assist Fit Score separately evaluates the company against your selected Persona.
Don’t Just Identify Visitors. Turn Them Into Prospects.
Lead Widget collects activity. Lead Assist owns research, enrichment and outreach. Website visitors become another source for your existing prospect workflow.
- Website visitor
- Company identified
- Visitor Intent
- Lead Assist Persona
- Prospect intelligence
- Decision-maker
- Personalized outreach
Use interest signals to choose timing and relevant topics. TAPNET does not identify an anonymous individual from a visit, and messaging keeps tracking details private unless you intentionally choose to reference company activity.
Two Connected Tools. One Prospect Workflow.
Lead Widget
Your free website data collector. Install once to collect anonymous activity and use callbacks, contact tools and the rolling Visitor Report.
- Website-side collection
- Sessions, page views and attribution
- 30-day activity history
Lead Assist + Prospect Generator
Your research, enrichment and outreach workflow. Turn known companies into Persona-evaluated prospects using the same Prospect Generator pipeline you already use.
- Decision-maker research and available contact enrichment
- Fit Score, buying and growth signals
- Messaging Assistant and approved email outreach automation
Start Free. Research Prospects When You’re Ready.
- Lead Widget installation and visitor tracking
- Company identification when enabled and matched
- Website activity, page views and traffic sources
- Visitor Intent and repeat visits
- Rolling 30-day history
No paid retention tiers. Company identification is currently in preview.
- Turn selected identified companies into prospects
- Existing Persona evaluation and AI research
- Decision-maker discovery and contact enrichment
- Fit Score and supported buying/growth signals
- Personalized messaging and email outreach
Research results depend on available evidence. Review and approval remain part of the outreach workflow.
Find Out Who’s Visiting Your Website
Install the free TAPNET Lead Widget and start building your Visitor Report today. No credit card. Start collecting visitor intelligence and use Lead Assist when you’re ready to turn identified companies into prospects.
